These days, it is a given that all mental health professionals in private practice need a website. And more importantly, everyone has a web presence whether they want it or not! Over the years, we at Person Centered Tech have seen a lot of errors made when it comes to clinicians’ websites and web presence. Whether they be marketing errors or ethics errors, we decided we would do our part to empower you with the information you need to correct such errors or prevent them in the first place.
To that end, Person Centered Tech is pleased to present the following collection of articles about how to craft your website and web presence. Click an arrow or title below to see a summary of the article and a link to open it. Person Centered Tech has been publishing free articles on technology in mental health practice since 2012.
This first article is our most popular in the web presence category. Getting a website up can be pretty easy, but it’s also easy to fall into some traps. As a recognized leader in the field who has seen quite a lot, Roy Huggins of Person Centered Tech offers his very own top 10 list of mistakes in marketing your practice online. 
If you aren’t familiar with the ins and outs of copyrights and posting materials on websites, this article and the next one are for you. Clinicians are sometimes advised by marketing professionals to do things that unknowingly cause them to violate copyrights and ethics codes. This article covers the ethical and legal concerns around posting intake forms and self-help materials on your website. 
This article is very short and sweet. But it’s a follow up to a really big example of how copyright violations on websites can have serious repercussions. Millions of blogs suddenly disappeared from the Internet for one small copyright violation. Don’t let this happen to you! 
Most clinicians know that soliciting testimonials from clients is unethical. But you can still leverage some parts of the social media world to help you market your practice. This article and the next one cover strategies that can work and some that don’t. 
Reviews are one of the most effective marketing techniques online. And unlike reviews from clients, reviews from colleagues in the mental health field aren’t necessarily unethical. This article lays out the issues to consider before seeking such reviews.